Greene King

Greene King is one of the country’s leading pub retailer and brewer, running over 2,700 pubs, restaurants and hotels across…

The Goal

This project started in July 2021

A young brand that is growing, which is why the customer had us develop a pint for their bars. It’s a pint created in the midst of the pandemic and launched in July 2021, with a sculpted look like ice split in front of the icebreaker, which is perfect for drinking this refreshing pale ale.

The project


We made a custom packaging for the product.


Screen printed and embossed decoration. This glass has a base that looks like cracked ice. The nucleation of the glass allows the beer to foam as it should.


A tailor-made production and a good reactivity to accompany this young brand.

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