The Goal
This project started in May 2021The company asked Arc Customised Glass to create a limited edition glass for Tennent’s Lager to show support for Scotland’s national football team. We gave them a great customer service, from timely feedback and engagement during consultation to the various stages of development throughout the project life cycle .As a result of this project, we were able to develop a bespoke beer glass for our client in line with their brand and football theme.
The project
Product design
Thanks to the professional team of our in-house design agency, we were able to create an original glass for the client.
Marketing support
We guided them in the creation of their campaign to establish together the best solution to reach their marketing objective with our glassware.
Chain supply & smaller carbon footprint
A controlled, economical and environmentally friendly delivery to meet the expectations of the customer and respect our own values.
This allows our customer to connect to our beer and a sport we feel passionate about, and we are proud to be supporting our national team. Beer and glass will always play a big part in our marketing pos. Ross FAIRBAIRN Marketing manager
